The Vision and Mission of Keyser

We created Keyser to be a new kind of commercial real estate firm that would transform the commercial real estate industry through selfless service. Our goal is to prove once and for all that the most self-interested business strategy in the world is to be of selfless service to others.

Watch a short video from founder Jonathan Keyser about the vision of the company.


“I have a dream. I dream of a world where people help each other selflessly, and without regard for personal gain. In this world, real relationships are created, people do everything they can to truly help others, extraordinary accomplishments occur, and people live happy and fulfilled lives. This is precisely why I felt the need to create Keyser — to train and teach people how to selflessly serve clients and the community — and then inspire and empower them to teach others how to do the same.

It is precisely this commitment to our clients that helps us accomplish results that others cannot. We are simply more committed to our clients, and as a result, we dedicate all of our talent and energies to achieve the best possible result for them each and every time. Our clients know that regardless of how difficult or daunting the task, each member of Keyser is completely and utterly committed to their success.

This just isn’t another real estate advisory firm. There are plenty of those. This is a firm intent upon changing the world, one act of service at a time.”

Jonathan Signature